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很多人認(rèn)為SEO只需要建立外部鏈接就能實現(xiàn)，SEO不僅僅是關(guān)于建立外部鏈接，如果想通過SEO來吸引瀏覽者并將瀏覽轉(zhuǎn)變?yōu)橄鄳?yīng)的行動時間。
一、SEO七大常見誤區(qū)是什么？
1. SEO只需要建立外部鏈接就能實現(xiàn)：很多人認(rèn)為SEO只需要建立外部鏈接就能實現(xiàn)，但這是不正確的。SEO不僅僅是關(guān)于建立外部鏈接，而是一整套優(yōu)化方法，包括內(nèi)容優(yōu)化、代碼優(yōu)化、用戶體驗優(yōu)化、服務(wù)器性能優(yōu)化等。
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2. 只要在文中使用關(guān)鍵詞就行了：很多人認(rèn)為只要在文中使用關(guān)鍵詞就行了，但這也是不正確的。如果想通過SEO來吸引瀏覽者并將瀏覽轉(zhuǎn)變?yōu)橄鄳?yīng)的行動時間，則必須對文字內(nèi)容進(jìn)行有效的促進(jìn)作用。因此在文字內(nèi)容上應(yīng)當(dāng)重視原創(chuàng)性、凝練性、易理解性以及吸引力。
3. SEO已死: 有人聲稱“SEO已死”, 但事實并不如此, 相反, 隨著Google 搜尋引擎的升級, SEO 近幾年來擴(kuò)大了其意義, 如今已成為一門獨特而重要的學(xué)問; 各大搜尋引擎依然將根據(jù)特定頻道(keywords) 等因子來評判一個web site 站上去; 此外隨之考量因子也愈來愈詳盡(例如: social media signals), 使得 SEO 近幾年來擴(kuò)大了其意義.
4. 多錢=好效益: 有時候有人會高看 SEO , 誤以為 ” 多錢 = 就會有好效益 ” ; 但 S E O 是一間雷同 marketing , 預(yù)留 budgeting & planning 時閵必然要考量 ROI ( Return On Investment ) ; 雖然投注 S E O 的 money & time 預(yù)留出來 , 但卻不代衵 ROI ( Return On Investment ) 會 100% positive .
5. Meta Tags 就能保障前10名 : Meta tags (title tag & description tag) 早已不再作 Google ranking factor ; meta tags 的作電彷彿 web page title & summary , 便利 search engine crawler indexing web page content .
6. Keyword Stuffing : keyword stuffing is a black hat technique which involves the repetition of words or phrases with the intent of manipulating a site's ranking in search engine results pages (SERPs). It is considered an unethical practice and can result in penalties from search engines like Google if detected by their algorithms or reported by other websites that are negatively affected by it.
7. Link Building Is Dead : Link building has been around since the early days of search engine optimization and remains one of the most important factors for achieving high rankings in SERPs today. While link building tactics have evolved over time to become more sophisticated and effective, they still remain an essential part of any successful SEO strategy as links continue to be one of the top three ranking factors used by major search engines such as Google and Bing..
【SE0常見問題】
1、SE0是什么? SE0(Search Engine Optimization) ，即"Search Engine Optimization" ； SE0 是通過對 Web Site Content / Structure / Links / Server Performance etc... 進(jìn)行 optimization ； SE0 goal is to increase website visibility on Search Engines Result Pages (SERP). 2、SE0如何帶來流量? SEo helps bring traffic to your website through organic searches on major search engines like Google/Bing/Yahoo etc... By optimizing your website content/structure/links you can improve its visibility on SERP thus bringing more visitors who are looking for relevant information related to your business products or services.. 3、SEo如何帶來ROI? SeO brings return-on-investment when done correctly because it increases website visibility which leads to increased sales due to higher number of potential customers visiting your website organically through major search engines like google/bing/yahoo etc.... 4、Seo應(yīng)該雇員成員承辦? SeO should be handled either internally within organization or outsourced depending upon size and complexity involved in project; If internal resources are available then seo tasks can be handled internally but if not then outsourcing may be best option as there are many experienced seo professionals available who specialize in this field.. 5
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本文名稱：SEO七大常見誤區(qū)是什么【干貨】
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